SYLLABUS

Unit-I : AN INTRODUCTION TO MEDIA & JOURNALISM

• Media and Society
• Principles of Mass Communication & Journalism
• Tools of Gathering Information
• Misinformation and Disinformation

Unit-II : INTRODUCTION TO CYBER MEDIA AND SOCIAL MEDIA

• Social Media
• Types of social media
• Online Journalism
• Basics of Cyber Media

Unit-III : CORE SKILLS IN PRINT MEDIA

• Written English : Précis, Paragraph, Essay
• News Reporting : Parts of a news report, 5Ws, Headline writing, Types of Leads and Report writing.

Unit-IV : CORE SKILLS IN ELECTRONIC MEDIA

• Public Speaking
• News Production, Reporting and Presentation for Radio
• News Production/ Reporting for Television
• News Presentation : Basic principles-Objectivity, Accuracy, Speed, Clarity and Integrity.

Unit-V : BASICS OF REPORTING

• News Value, News Gathering, Readers' Interest, Qualities and Aptitude Necessary for a Reporter
• Types of Reports

Unit-VI : BASICS OF FEATURE WRITING

• Types of features : Obits, Reviews, Columns, Trend Stories

Unit-VII : BASICS OF EDITING

• Principles of Editing, Editorial Policy, Role of the Editor, Role of the News Editor, Role of Chief Sub-editor, Role of Sub-editors.

Unit-VIII : ADVERTISEMENT

• Types of Advertisements
• Advertising Ethics
• How to create Advertisements/Storyboards

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